What is Brand Persona? Many companies have still not developed what is one of the fundamental foundations of their brand identity. Brand Persona is distinctive and…
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We partnered with Sprout almost two years ago to do a corporate rebrand. Carolyn took the time to research and understand our industry, our business and…
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Professional sports teams are increasingly using social media to drive consumer engagement and loyalty. Social platforms are being leveraged to effectively reach younger demographics, while providing…
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